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Optimove helps brands grow by ensuring their marketing always starts with the customer instead of a product or service.
With Optimove, brands gain these capabilities and more:
- Easily access unified customer data: rich historical, real-time, and predictive
- Generate In-depth customer insights: access unified customer data to create infinite creative customer segments without relying on other teams
- Employ smart multichannel orchestration: combine AI with business rules for optimal results
- Enhance marketing attribution: measure the incremental impact of each message along the customer journey
- Personalize at scale: personalize audience, channel, and content levels of each marketing message with seamless and scalable tools