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Edward Aaron-Obelley

Edward is an experienced Product Marketing Manager in the B2B SaaS industry with a background in chemical engineering. He is currently driving product marketing efforts at Optimove, focusing on Go-To-Market (GTM) strategies, messaging & positioning, and competitive intelligence for the Opti-X platform. He is passionate about simplifying complex and technical concepts into engaging stories that resonate with customers. Edward holds a master’s in Chemical and Process Engineering from the University of Surrey.

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4 posts found by Edward Aaron-Obelley

Author

How Opti-X Leverages AI to Drive More Personalized Experiences

Opti-X leverages cutting-edge AI technology to set new standards in personalized digital experiences. Here's how

30 October 2024
Edward Aaron-Obelley

How Opti-X Delivers Personalized Content Recommendations

Explore how Opti-X delivers hands free, personalized content recommendations, leveraging universal events

2 October 2024
Edward Aaron-Obelley

The Importance of Personalization in iGaming

Learn how Opti-X can drive personalized experiences and boost retention in the iGaming industry.

24 July 2024
Edward Aaron-Obelley