Product

Customer-Led Marketing Platform

Customer-Led Marketing Platform

Leverage a real-time CDP to orchestrate personalized multichannel campaigns optimized by AI.

Digital Experience Platform

Digital Experience Platform

Deliver personalized experiences in real-time, across web, app and marketing channels.

Combine CRM Marketing and Gamification in the first AI-Orchestrated Gamification Solution.

Offer personalized promotions with a CRM-powered promotion engine.

Live Sports Marketing

Deliver real-time, personalized campaign messages during Live sporting events.

Native Marketing Channels

Execute personalize customer-led marketing campaigns, across all marketing channels.

Native Marketing Channels

Gamification

Live Sports Marketing

Email

In App Messaging

Digital Ads

Text Messaging

Mobile Push

Integrations

Web Push and Pop-Ups

Industries

iGaming

Retail

Forex

Social Games

Mobile Apps

Industries Overview

Resources

Unprecedented visibility into daily industry-wide benchmarks and KPIs for iGaming operators

Resources Overview

eBooks, Guides & More

Achieve marketing mastery with our marketing how-to guides, DIY hacks, reports and more.

Customer Success Stories

Learn how brands in your industry are using Optimove to improve every customer KPI.

Use Cases

Get specific examples of data-driven campaigns created by brands with Optimove.

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Discover best practices and industry insights from customer marketing experts.

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Broaden your knowledge in customer modeling, retention best practices and more.

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Find all the resources you need to be an Optimove expert, from online courses to technical API documentation.

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Rob Wyse

Rob Wyse is Senior Director of Communications at Optimove. As a communications consultant, he has been influential in changing public opinion and policy to drive market opportunity. Example issues he has worked on include climate change, healthcare reform, homeland security, cloud transformation, AI, and other timely issues.

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36 posts found by Rob Wyse

Author

The Role of AI Analytics in Responsible Gambling

How data-driven insights help operators protect players and their business

27 March 2025
Rob Wyse

Top 10 Blogs of 2024

Discover the hottest CRM marketing topics of 2024 chosen by our readers, from AI innovation to position-less marketing and more

8 January 2025
Rob Wyse

Marketers Share Five Pillars of Customer Retention Success

Seasoned CRM marketing experts share winning retention marketing strategies

1 August 2024
Rob Wyse