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Scott Shapiro

Scott, a Davidson College alumni with a Bachelor of Science in Mathematics, is a Strategic Services Team Lead at Optimove New York, where he started as a Data Insights Consultant back in early 2018. Prior to joining Optimove, he was a baseball analytics manager at Excel Sports Group. So you can only imagine the attention he's getting when the fantasy draft is around the corner.

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3 posts found by Scott Shapiro

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CRM Hack: Measuring the Right Marketing Campaign KPIs

Watch: How to choose the right KPI for each marketing action

Play-by-Play: Prepare Your Post-Pandemic Marketing Plan Now

Optimove’s strategic services team provides customer insights from the past few months, detailing how to adjust your marketing plan as we enter the next phase

Research: New VS Existing Retail Customer Behavior Trends in Times of Corona

Underwear and loungewear, skincare and cosmetics, shoes, and fashion brands – all our findings are here