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Yalon Pauker

Yalon is a Strategic Services team leader at Optimove, having been with the company since May 2018. His professional background includes roles as a tutor, planner, and consultant. He holds a B.Sc. in Engineering and Industrial Management, and a B.Ed. in Mathematics, both from the Technion - The Israel Institute of Technology.

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2 posts found by Yalon Pauker

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CRM Hack: Monitoring the User’s Heartbeat

Watch: How to build a monthly marketing plan for your active customer base

Jackpots! How to Define JP-Sensitive Players, and Use JPs to Engage Players

Lottery games are unique, and so deserve special marketing plans. Learn how to harness the enormous power of high jackpots in your CRM strategy