How leading brands drive engagement, conversions, and loyalty through data-led email marketing

Optimove Insights show that up to 60% of monthly customers do not make a second purchase. Retailers' best chance of getting one-time customers to make a second purchase is within the first month

Seven strategies to make this Boxing Day a game-changer for retailers

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Learn about leveraging personalized, timely email marketing strategies for real-time email marketing

Maximize engagement and drive loyalty with these six content personalization marketing strategies

Analyzing over two million e-commerce transactions, this report’s findings provide valuable insights that brands can apply to maximize customer acquisition and engagement during high-traffic sales events

“Get to Know Your Customers Day” emphasizes the importance of understanding customers, putting them in the driver’s seat, and letting them lead their own journeys

An effective Customer Relationship Management (CRM) strategy is a critical component for engaging and retaining profitable customers to drive business success

Discover how to identify and avoid low-value customers, the so-called zombie customers, to enhance marketing efficiency and customer loyalty

Euro 2024 Wagering Intentions Report provides an in-depth analysis of European bettors' wagering intentions and communication preferences