All About Connect: Optimove’s User Conference, March 20-21, 2024, in London
Optimove Connect 2024, here’s a chance to be face-to-face with global brands and the top leaders in CRM marketing. Discover strategies that start with the customer and optimize lifetime value.
Optimove Connect 2024 is the two-day event where global marketers exchange best practices, learn and discover the latest strategies and solutions, and spark new ideas. The insight-packed and diverse agenda is a must for any sophisticated marketer looking to take their marketing to new heights.
Key Highlights and Speakers:
Google Chief Strategist, Neil Hoyne and Rusty Warner, Forrester’s Principal Analyst, will deliver keynotes
Global brands and insightful marketers lead sessions, panels, roundtables, case studies and client spotlights
Select from three marketing tracks: Informative, Educational, and Inspiring
Learn how to empower marketing with Optimove to meet specific retention marketing goals
Optimove Connect is an unprecedented opportunity to network with marketing executives from across the globe
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Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more
The agenda at-a-glance:
Three Marketing Tracks: Informative, Educational, and Inspiring
Choose your Marketing Track, and gain valuable insights into Customer-Led Marketing, a strategy prioritizing the customer over the product or service. Prominent marketers and Optimove experts are the featured presenters in enlightening sessions, panels, roundtables, and workshops.
Neil Hoyne, Chief Strategist at Google, Renowned Customer Analytics Expert and Best-Selling Author
Neil Hoyne, best-selling author of “Converted: The Data-Driven Way to Win Customers’ Hearts,” will deliver the keynote address on the first day of the conference entitled The Data-Driven Way to Win Customers’ Hearts.
As a top customer relationship marketing authority, and a Senior Fellow at the Wharton School, Hoyne will share valuable insights and practical tips with top marketers during the conference.
Rusty Warner, Vice President and Principal Analyst at Forrester
As B2C marketers, we are bombarded with technology – but which ones will deliver returns, and which will end up costing money and customer loyalty? Rusty Warner is one of the world’s foremost experts who can provide answers in a session entitled The Future of Customer-Obsessed Marketing.
Warner, slated as a keynote speaker on the 2nd day of the conference, will offer sophisticated marketers a rare opportunity to gain insights to ensure that marketing spend does deliver increasing returns.
Pini Yakuel, Optimove CEO:The Future is Now: Becoming a Customer-Led Marketing Organization
In a session entitled The Future is Now: Becoming a Customer-Led Marketing Organization Optimove CEO, Pini Yakuel, will deliver his insights on the evolving landscape of Customer-Led Marketing and the industry’s future.
Rapid shifts in walled gardens, cookie policies, data regulations, and AI advancements have left change-resistors lagging. Discover how industry leaders leverage customer data and AI to navigate challenges and craft personalized experiences.
Shai Frank, SVP Product Optimove: Optimove 2025: How Customer-Led Marketing will Evolve
Join Shai Frank for an exciting glimpse into the future of our evolving product portfolio. Since 2012, Optimove has revolutionized marketing by focusing on Customer-Led Marketing programs. In the past 18 months, this transformation accelerated with acquisitions, introducing OptiMobile and Opti-X, and embracing generative AI.
The CRM Marketer Evolution’s Curve Guide
Download this guide to learn about the 5 stages of a marketer’s evolution. Discover which level you are on and how you can move up.
Attend sessions with renowned brands like Scientific Games, SodaStream International, Staples, Entain, Space NK, Novibet, Jabra, Sisal, Airup, Kilo Health and more.
Delve into smart marketing that starts with the customer through insightful and actionable keynote sessions, customer spotlights, and engaging panels, case studies, and networking opportunities. For example:
Jessica Fritz, Sr. Manager, Digital Growth Marketing, at Scientific Games, will provide valuable insights and real-world experiences from utilizing Optimove in the online lottery industry.
Yoed Negri, Global Director of eCommerce and Digital Transformation, at SodaStream will dive into building personalization that elicits emotion.
Rony Vexelman is Optimove’s VP of Marketing. Rony leads Optimove’s marketing strategy across regions and industries. Previously, Rony was Optimove's Director of Product Marketing leading product releases, customer marketing efforts and analyst relations. Rony holds a BA in Business Administration and Sociology from Tel Aviv University and an MBA from UCLA Anderson School of Management.
