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Real-time events, data-driven insights, and personalized experiences keep players hooked on in-play betting. Here’s how

Discover how to improve player retention by enhancing the overall experience for players

Acquisition integrates Adact’s gamification technology into Optimove’s Positionless Marketing platform to build the future of gamification and loyalty

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Data, Marketing and the Universe

Discover how NFL bettors shift their wagering behavior from the regular season to the playoffs and the Super Bowl

How to Keep Your First-Time Customers Coming Back

Get expert advice and tips in these ten powerful CRM marketing sessions

Discover how segmenting dormant lottery players effectively boosts reactivation rates

Optimove CEO, Pini Yakuel

Optimove’s Pulse tool provides unprecedented visibility into iGaming and Sports betting industry performance, trends, and benchmarks