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CRM Marketing at Its Best: See How John Hardy Increased Monthly Average Net Revenue By 53% (along with other KPIs)
Like most customer-centric organizations, John Hardy’s marketing team is determined to deliver customer-first experiences, industry-leading customer satisfaction, and nurture meaningful customer loyalty. Because they, too, understand the strategic importance of smartly growing through their existing customers. Especially since the shift in focus from wholesaling and brick-and-mortar stores to direct-to-consumer digital sales created major challenges – … Continued
Harmonizing Human and Machine to Solve the Ultimate CRM Challenge
When planning the customer journey, chances are you’re never going to be able to predict everything that a customer encounters along the way. It’s a problem that is impossible to solve manually, and that only gets worse as you scale. The good news is that with advancements in technology, marketers are getting pretty close to … Continued
Optimove Recognized as a Leader in Cross-Channel Campaign Management by Forrester
We are deeply proud to announce that Optimove has been recognized as a Leader in “The Forrester Wave™: Cross-Channel Campaign Management (Independent Platforms), Q3 2021” (CCCM). This is our second straight appearance in this report, after being named a “Strong Performer” back in Q4 2019. Yes, the previous report was published in a pre-Coronavirus world, … Continued
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