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From gamification and AI-powered personalization to CRM optimization and precision-driven customer engagement, Day 2 delivered groundbreaking insights and hands-on learning

What an incredible first day at Optimove Connect 2025! Here’s a quick recap of the key sessions from Day 1

Retailers can take a page from iGaming’s playbook to boost loyalty and customer engagement. Timothy Biddiscombe, CEO of Purple Square CX, explains how

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Data, Marketing and the Universe

Optimove’s Pulse tool offers unmatched insights into iGaming and sports betting trends, performance, and benchmarks. Each month, we break down the key stats operators need to know to stay ahead

How to Keep Your First-Time Customers Coming Back

Learn how to boost retail sales with strategic marketing approaches designed to drive early conversions, build customer loyalty, and set the stage for long-term success

Discover how AI leverages data to predict future trends, optimize customer interactions, and deliver seamless personalization at scale

Last year’s March Madness betting trends provide a blueprint for sportsbooks to optimize player value in 2025

What retailers need to know about building long-lasting customer relationships