In the Media

“The acquisition of DynamicMail strengthens Optimove’s existing email capabilities and provides advanced email solutions for smart marketing teams.”

The acquisition of DynamicMail will be another string in Optimove’s bow as the firm seeks to provide a set of cross-platform solutions for marketers.

Optimove, the maker of Relationship Marketing Hub, has acquired DynamicMail business from PowerInbox. PowerInbox is a leader in email real-time personalization and dynamic subscriber engagement.

Optimove has now announced the acquisition of DynamicMail from PowerInbox, a leader in real-time email personalisation.

Ultimately the goal of both fintech and financial institutions should be to deliver a personalised digital experience that helps their customers improve their day-to-day financial decisions, providing them with the ultimate reason to remain loyal to a certain brand, and not choose the competition.

Pini Yakuel, challenging traditional segmentation personas, says latest research delving into demographic data proves that it’s actually the girls who win the best deals, the optimal value for money.

“Brands are going to have to be very creative in the sense that, they need to do all this relationship marketing, emotionally intelligent marketing—but in a different form.” – Pini Yakuel, CEO & Founder, Optimove

I’ve served as the CEO of Optimove for more than nine years now, and I’ve made a lot of mistakes during those years. In this piece, I want to share five big things I wished a friend had told me in the beginning.

We present you the CIOReview’s 50 Most Promising FinTech Solution Providers – 2018.

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In the Media

Optimove Expands Email Capabilities with Acquisition of the DynamicMail Business from PowerInbox

Optimove Acquires Marketing Tech Firm DynamicMail

Optimove Acquires DynamicMail Business to Expand Email Capabilities

Optimove-Dynamic Mail Acquisition Latest in Booming Artificial Intelligence M&A Market

The revolution in banking that will be good news for the customer

Segmentation and the savvy shopper – demographic data is a start, but is it enough?

7 Ways GDPR Will Affect Your Marketing Efforts — According to Top Marketers

Five Things To Remember Before Starting Your Journey As A CEO

50 Most Promising Fintech Solution Providers – 2018

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