Forex Vs Binary Options Traders – The Data Mining Verdict
Retention automation platform developer Optimove presents an exclusive report on the differences between binary options traders and Forex traders.
In the Media
The future of customer marketing
In the near future, every brand will have to effectively personalize – or vaporize.
Retention Marketer Optimove Interfaces With Facebook
Retention marketing solutions provider Optimove announced that it now interfaces with Facebook via application-programming interface, enabling it to automatically update the social network’s custom audiences lists on a daily basis.
Optimove tracks the behavior of Facebook app users and targets them with enticing offers
Optimove is announcing an online tool that lets marketers track the behavior of their Facebook app users and target them with special campaigns so that they stick around longer.
9 Software Offerings to Help Marketers Manage and Convert Leads
Optimove is a retention automation platform that relies on sophisticated customer modeling technology. It helps online companies maximize the value of every customer by offering comprehensive data on user behavior.
Pini Yakuel: Personalize or Vaporize!
If you look at the social space, there is a lot of hype and a lot of talk and a lot of players, but still, in terms of money, you don’t find too many companies doing great numbers, unlike the real money industry where you have a lot of companies turning good numbers.
Optimove — Technology to Increase Customer Spend, Retention and Lifetime Value
Using a data mining approach to dynamically predict which marketing actions will be the most effective for each individual customer increases repeat purchases, retention and lifetime value, and is a game changer for most companies.
888 to use Optimove for bingo operations
Online gambling operator 888 Holdings has announced it is to utilise Optimove’s retention automation software in its consumer-facing bingo operations.
Online gambling: lessons in marketing tech and customer behavior
What’s interesting about Optimove is that their constantly refined predictive testing of microsegment or individual customer responses and future activity is entirely based on account activity.